HOW TO SUCCESSFULLY TRANSITION TO ADOBE CJA
CUSTOMER JOURNEY ANALYTICS EVENT WITH GUEST SPEAKERS
FROM LEGACY ANALYTICS TO CUSTOMER JOURNEY INTELLIGENCE.
7TH MAY 2026 | ADOBE WHITE COLLAR FACTORY | LIMITED ATTENDANCE AVAILABLE
EXPERT CUSTOMER INSIGHTS
First-hand perspectives from organisations who have successfully adopted CJA, with question panel.
SUMMIT 2026 SNIPPETS
Key takeaways and strategic signals from Adobe Summit, distilled into what actually matters for your analytics and data strategy.
KEY USE CASES & VALUE
Identify & prioritise high-impact use cases that shape your CJA roadmap and unlock value early.
REAL WORLD LESSONS
What actually happens when organisations move to CJA, including blockers, missteps, and what separates success from failure.
BUSINESS READINESS
The specific identity, tracking, and
data foundations required to enable CJA and avoid rework post-migration.
CJA BUSINESS CASE DEFINED
A structured view of how to position, justify, and secure investment in Customer Journey Analytics internally.
EVENT PLANNING:HAVAS CJA EVENT HOSTED BY ADOBE
7th May 2026
Traditional analytics is breaking under the weight of fragmented data and rising expectations. Customer Journey Analytics changes the model. This session cuts through theory to show what it takes to make the shift, what value it unlocks, and how to execute it without delay or misstep. This workshop is designed to help you understand not only the value of CJA, but how to practically prepare for and successfully make the transition.
Arrival & Networking12-12:30pm
The Market Shift & The CJA Opportunity12:30-1pm
Adobe Summit 2026 Sneaks & Insights1-1:45pm
Break1:45-2pm
Panel & Open Discussion2-2:45pm
Action Activity2:45-3:30pm
Adobe UK
1 Old Street Yard,
London
EC1Y 8AF
EVENT LOCATION
ABOUT HAVAS
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From pigeons to platforms, from news agency to integrated communications services, our story is one of constant reinvention. Founded in 1835 by Charles-Louis Havas, Havas is one of the world’s largest global communications groups, with nearly 23,000 people in over 100 countries, sharing one ambition: to help brands unlock Growth, Powered by Desire, in a world craving originality.
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Our conviction is clear: desirable brands create desirable results. Desire is the invisible force that makes brands noticed, chosen, loved and shared. It turns awareness into preference, and preference into performance. It powers creativity, shapes culture, and drives business outcomes.
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At Havas, we help brands cultivate that desire, consistently, globally, and at scale. By uniting creativity, media, production and the best of technology through our Converged.AI operating system, we transform ambition into measurable growth.